YOUR SKIN Rx IS READY

Powered with Retinol, Glucosamine, and Lactic Acid, these pads are just what the Medspa ordered!⁠

Agency - Urban Skin Rx In-House

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THE CHALLENGE

Retinol is a completely powerful product because it stimulates the production of new skin cells. (Read: promotes peeling, ew.) Despite the unsightliness of cell turnover, how can Urban Skin Rx show the importance of adding Retinol to their consumers nightly routine?

THE ANSWER

With the help of your friendly neighborhood aesthetician, illuminate to the consumer that the MedSpa, prescription-based Retinol formula renews the skin, treats acne and reduces the appearance of wrinkles with one pad!

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I have been using these products since October and I am so impressed with how my skin has transformed!!!! So happy I found you guys.
— @cookie1216

THE EXECUTION

Digital. Social. Targeted Placement. Product Development. In order to show that Retinol is something everyone should be obsessed with, we met the consumers where they were at. From scrolling aimlessly on instagram at 3 AM for skincare solutions to targeted eblasts, Retinol was just what the doctor ordered.

 
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